Time: 10am-11am
Attendance: All
Venue: Cambodia, Siem Reap, Artisan D’ Angkor


As planned in the trip’s itinerary, we will be visiting Artisan D’ Angkor. The reason to why we visit them was because they were once a social enterprise. After time, they evolved to a private corporation.

What we hope to achieve is to learn how Artisan D’ Angkor managed the change and that how could we improvise on their strategy so as to create a first step for PKTC to work towards the evolvement.


Discussion About:

- How can we turn Prolung Khmer into somewhat similar?
- What are the areas that we can learn from Artisan D’ Angkor
- What is the unique selling point of Artisan D’Angkor and discover our own USP


We thought that Artisan D’ Angkor had almost everything. They do traditional arts of Cambodia such as stone carvings, silk weaving as well as paintings. Their level of maintenance was high and that they have a huge number of manpower to run the corporation. Part of their success in maintaining the maintenance was because they had support from the European Union. Apart from providing job opportunities to the locals, they also provide them with trainings so that they will be equipped with skills. For an example, the locals will be trained to speak English so that they will be able to be a guide to the tourists who visit the corporation.

I think that the different products and also services provided by the locals in the corporation were the factors that create their unique selling point. They worked for years to reach to the level that they are now. Somehow it is not impossible for PKTC to reach to the same standard as long as they are willing to work for it. Perhaps the first step will be to create more awareness of the centre.

Labels: Meeting 5